Together, we transform the global economy to benefit all people, communities, and the planet
What is B Corp?
We are interdependent. But, in our current economic system, this is often forgotten. Short-term gains are prioritised over long-term value, profits over people and the planet, creating inequality, extraction, and degradation. B Lab believes that a different kind of economy is not only possible, but necessary — and that business can lead the way.
Since 2006, we’ve been advancing this work around the world by certifying B Corporations: companies that meet high standards of social and environmental performance, accountability, and transparency. B Corps are also legally committed to bringing benefit not just to shareholders, but all business stakeholders — workers, customers, communities, and the environment.
The B Corp movement is here to change our economic system — and to do so we have to change the rules of the game. We create standards, policies, tools, and programs that shift the behaviour, culture, and structure of capitalism. We mobilise the B Corp community towards collective action to address society’s most critical challenges. And we’re doing it all to realise our vision of an inclusive, equitable, and regenerative economy that works for everyone.
B stands for Benefit for all.
The B Global Network mobilises the B Corp movement to change our economic system to positively impact all stakeholders, workers, communities, customers, and our planet.
Together, we transform the global economy to benefit all people, communities, and the planet.
Together, we lead economic systems change that will realise our vision of an inclusive, equitable, and regenerative economy.
Together, we create standards, policies, tools, and programs that shift the behaviour, culture, and structure of capitalism.
Together, we’re changing the rules of the game so that all businesses have to balance profit and purpose.
Together, we’re building a movement of people using business as a force for good.
Together, we won’t stop until all business is a force for good.
Starbuck & Associates are proud to be B Corp certified.
